Location Assessment

Know where customers and prospects are coming from, conversely where ads need to be to reach appropriate audiences.

Media Perfection

Gauge content, time and place plus media campaign formats with real-time data for agile changes, pre/post assessments and impression counts through to conversion.

Analytic Harmony

Reveal historical data (new vs. repeat, frequency, loyalty, dwell, bounce, proximity & engagement) with media reporting to go beyond behavioral counting.

Zero-friction solution requiring no apps or consumer opt-ins

How OPTiFi combines audiences and media into a single platform How OPTiFi combines audiences and media into a single platform How OPTiFi combines audiences and media into a single platform

A few feet away

within minutes

Across the city

within hours

Miles away

days later

To the other side of the world

across time zones

Reveal powerful insights to optimize media

Real-time audience and media intelligence for your business platforms.

Audiences

Audiences

Campaign Media

Campaign Media

Attribution

Attribution

Brand Affinity

Brand Affinity

Loyalty

Loyalty

Benchmarks

Benchmarks

Easily Integrates Into Your World

Integrates with industry standard WiFi platforms, advertising networks, content management systems, optical cameras and kinesic models.

Provides a New Advantage

Provides a unique, media-driven differentiator for Adverisers, Agencies & Brands with low cost of entry and infrastructure.

Ensures Ulimate Security & Privacy

The highest level of data quality and privacy, built with proprietary algorithms and delivered within a secure, cloud-based environment.

Partnership

OPTiFi's media-centric location analytics empowers partners with unlimited reporting capabilities and includes some of North America's leading retail, agencies and communications networks.